HFMUS

Rates

Effective with the January 2009 issue**
Rate Base: 1,050,000
Rate Card No.29

General Rates

Four Color	1X	3X	6X	9X	12X	18X	24X	30X	36X	48X
Full Page	128,050	124,210	121,645	115,240	112,685	108,845	105,000	102,445	99,875	96,040
2/3 Page	97,320	94,402	92,450	87,590	85,645	82,720	79,800	77,850	75,907	72,985
1/2 Page	89,650	86,960	85,170	80,680	78,895	76,205	73,515	71,720	69,925	67,235
1/3 Page	58,785	58,785	65,700	62,240	60,860	58,785	56,710	48,485	53,945	45,455
Second Cover	160,095	155,295	152,095	144,080	140,885	136,085	131,275	128,080	124,875	120,070
Third Cover	140,860	136,635	133,805	126,770	123,950	119,725	115,505	112,680	109,865	105,650
Fourth Cover	166,465	161,474	158,140	149,820	146,495	141,495	136,505	133,170	129,850	124,850

Retail Rates *

Four Color	1X	3X	6X	9X	12X	18X	24X	30X	36X	48X
Full Page	102,440	99,370	97,315	92,190	90,150	87,075	84,000	81,955	79,900	76,830
2/3 Page	77,855	75,520	73,960	70,065	68,515	66,175	63,840	62,280	60,725	58,390
1/2 Page	71,720	69,570	68,135	64,545	63,115	60,965	58,810	57,375	55,940	53,790
1/3 Page	47,030	47,030	52,560	49,790	48,690	47,030	45,370	38,790	43,155	36,365

* See Terms and Conditions to qualify for retail rates; mass retailers and manufacturers who don't qualify for retail rates may be eligible for 10% retail co-op rate.

All Rates are Gross before Agency Commission. Maximum cover discount is 25%

** Does not apply to September 2009 issue; please contact us for separate rate card.