ELLE Decor
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ELLE Decor

Essence: What is the Brand's reason for being?

The only media brand dedicated to international fashion for the home, ELLE DECOR is a chic and sophisticated Global Positioning System for the world of design.

Excellence: What does the Brand do better than anyone else?

First to recognize the relationship between fashion and interiors as facets of individual style, every issue inspires its readers with laid-back luxury, stylishly accessorized settings and well-dressed rooms they want to wear.

Belief: What does the Brand stand for?

ELLE DECOR stands for authentic spaces created over time by creative, worldly tastemakers who are actively engaged in the process of fashioning their lives.

Emotional Bond: What makes the reader love the Brand?

ELLE DECOR makes the luxurious accessible and the accessible look chic, inviting readers to see themselves at home in its pages. Always original and all about the mix, the magazine embraces every style, from classic to eclectic, English country to modern, surprising, seducing and delighting its readers with the turn of every page.

Global Network

ELLE Decoration, the world's largest design magazine network:

  • 24 editions
  • 26 countries
  • 5 continents

ELLE DECOR

  • Circulation 518,874*
  • Audience 2.1 million**
  • #1 in ad-page growth: +13.1%, PIB 2007 vs. 2006**

Source:
*ABC June 2009; ** 2008 MRI Fall; ***Webtrends 2008

PointClickHome.com***

  • 359,718 / 206,000* Unique Visitors per Month
  • 1.70 / 2.92* Average Visits
  • 10:13 / 5.7* Average Visit Length

Source: Omniture Jan 09'

*Source: comScore Jan 09'

The Brand Beyond The Page

Television - Top Design

  • ELLE DECOR is the exclusive print partner of Bravo's hit reality-competition show
  • Highest-rated new series launch in network history
  • ELLE DECOR's VP/editor in chief Margaret Russell returned in 2008 for a second season as a judge on every episode alongside designers Jonathan Adler and Kelly Wearstler
  • 1.78 million total viewers
  • Top Design and PROJECT RUNWAY propeled BRAVO NETWORK to the top of the cable ratings for the 9 p.m. to 11 p.m. E.T. timeslot

Signature Programs

  • ELLE DECOR Presents The Young Collectors Series with Christie's Interiors
  • Women in Design with The Cooper-Hewitt National Design Museum
  • Legends of La Cienega Design Walk Los Angeles

Books

  • Margaret Russell's new book coming in September 2009, The Best of ELLE DECOR
  • So Chic: Glamorous Lives, Stylish Spaces

Database

  • Access to key in-market consumers
  • List Rental/Direct Marketing
  • Demographic, lifestyle, transactional data

Mobile

  • Design tips
  • Polls
  • Sweepstakes
  • Alerts

Trade

  • Access to designers, architects
  • Design Centers
  • Organizations: ASID, AIA, USGBC
  • Showroom Events

Custom Digital Magazines- Zinio

  • Digital version of magazine emailed to your computer
  • Embedded with rich media
  • Links to advertiser websites