HFMUS

Online

WomansDay.com is designed for how women live now - with a strong voice that serves up simple but sound ideas about health, food, home, family, crafts, money and style. A streamlined look and easy navigation reflect both the sensibility of our visitors and our editorial commitment to fresh thinking. WomansDay.com is truly an indispensible guide to living well, every day.

Traffic
Monthly Uniques	..............	1,161,849	**1,724
Average Visits/Unique Visitors	..............	1.25	**1.98
Time Spent	..............	7.65	**3.9
Newsletter Subscribers	..............	****268,070
Email Blast Subscribers	..............	58,637
Source: Omniture September 2008 Source: comScore September 2008 **SilverPop September 2008
Audience
Female	..............	**57%
Male	..............	**43%
Average Age	..............	**37.1
18-49	..............	**60%
35-54	..............	**36%
Att/Grad College +*	..............	77%
Average HHI	..............	**$72,050
Own A Residence*	..............	81%
Employed*	..............	64%
Married*	..............	66%
*Source: comScore September 2008 Source: Nielsen/ Netratings @ Plan, Winter 2007

Traffic

Audience