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Ship All Materials To:
Woman's Day SIPs Department
1633 Broadway, 43 floor
New York, NY 10019
- Note: All electronic data will be held for one year from date of last insertion and all media will be destroyed after three months unless directed otherwise.
Acceptable File Formats:
PDF/X-1a, which means that it conforms to PDF version 1.3 (Acrobat 4); it has an output resolution of 2400 dpi; it is composite CYMK; it uses high-quality JPEG or lossless Zip compression; resolution for color and grayscale images is 300 dpi; resolution for monochrome images is 1200 dpi; and fonts are embedded and subsetted 100%, as well as other characteristics. This format is acceptable for full and partial pages. Trapping is the responsibility of the file provider. Further information about PDF/X-1a can be found at www.pdf-x.com.
Unacceptable File Formats:
Other file types, such as Postscript-TIFF, EPS, native Photoshop files, or other native application files such as Quark, InDesign, Pagemaker, Illustrator, Freehand, etc., are unacceptable because they introduce many possibilities for error.
To assist our advertisers in creating PDF ads to spec, the HFM Ad Kit is available upon request for both MAC and Windows OS.
Proof Specifications:
Kodak Approval; Imation Matchprint Digital Halftone; or Progressive press proofs. All contract proofs must be made according to SWOP standards. Proofs that do not meet SWOP criteria will be used for color break only. Information on SWOP standards can be found at www.swop.org.
In addition, please supply two content (laser) proofs, which are an identical match to the furnished file. NOTE: This will allow HFM to ensure content integrity.
Acceptable Media:
CD, Mass Transit FTP, or Wam!Net. You can quickly set up your own Wam!Net account at http://wamgate.com. FTP guest instructions will be emailed to you upon request. Your files can be sent to us within minutes. NOTE: A contract proof must follow the next business day.
Ink Specifications:
4/C process. Match colors available.
Binding Specifications:
Perfect bound; jog to foot. Except Eating Light, which is saddle stitched.
Printing Method:
Web offset
For assistance or supplied insert information, contact:
Gary Krystofiak
Ph: (212) 767-6904; Fax: (212) 767-5603
or
Diane Arlotta
Ph: (212) 767-6374; Fax: (212) 767-5603
Page Dimensions
|
All Sizes Are Width Times Depth |
NON BLEED (Width x Depth) |
BLEED (Width x Depth) |
TRIM SIZE (Width x Depth) |
|
Full Page |
7" x 10" |
8 1/8" x 10 3/4" |
7 7/8" x 10 1/2" |
|
2/3 Page Vertical |
4 1/2" x 10" |
5" x 10 3/4" |
4 3/4" x 10 1/2" |
|
1/2 Page Horizontal |
7" x 4 7/8" |
8 1/8" x 5 1/2" |
7 7/8" x 5 1/4" |
|
1/2 Page Vertical |
3 1/4" x 10" |
4" x 10 3/4" |
3 3/4" x 10 1/2" |
|
1/2 Page Digest |
4 1/2" x 7" |
5 1/8" x 7 5/8" |
4 7/8" x 7 3/8" |
|
1/3 Pg Chkrboard |
4 1/2" x 4 7/8" |
5 1/8" x 5 3/8" |
5" x 5 1/4" |
|
1/3 Pg Square |
4 1/2" x 4 7/8" |
5 1/8" x 5 3/8" |
4 7/8" x 5 1/8" |
|
1/3 Pg Vertical |
2 1/4" x 10" |
2 7/8" x 10 3/4" |
2 5/8" x 10 1/2" |
|
1/4 Pg Chkrboard |
3 1/4" x 4 5/8" |
3 7/8" x 5 1/4" |
3 5/8" x 5" |
|
Island |
4 1/2" x 7 1/4" |
--- |
--- |
|
Island (Butt to Rule) |
4 3/4" x 7 3/8" |
--- |
-- |
|
Spread |
14 1/2" x 10" --- |
16 1/4" x 10 3/4" Gutter Bleed 15"x10" |
15 1/2" x 10 1/2" --- |
|
1/2 Horizontal Spread |
15" x 4 7/8" |
16 1/4" x 5 1/2" |
15 3/4" x 5 1/4" |
Live matter safety - leave 3/8" from all trim edges. Gutter safety for type - 1/8" from each side of spread center.
Page Dimensions for Kitchens & Baths
|
All Sizes Are Width Times Depth |
NON BLEED |
BLEED |
TRIM SIZE |
|
Full Page |
7 3/4" x 10 1/4" |
8 1/2" x 11 1/16" |
8 1/4" x 10 13/16" |
|
2/3 Page Vertical |
5" x 10 1/4" |
5 1/2" x 11 1/16" |
5 1/4" x 10 13/16" |
|
1/2 Page Horizontal |
7 3/4" x 4 7/8" |
8 1/2" x 5 9/16" |
8 1/4" x 5 5/16" |
|
1/2 Page Vertical |
3 3/4" x 10 1/4" |
4 1/4" x 11 1/16" |
4" x 10 13/16" |
|
1/2 Page Digest |
5" x 7" |
5 1/2" x 7 1/2" |
5 1/4" x 7 1/4" |
|
1/3 Pg Chkrboard |
4 3/4" x 4 7/8" |
5 1/4" x 5 9/16" |
5" x 5 5/16" |
|
1/3 Pg Square |
4 3/4" x 4 7/8" |
5 1/4" x 5 9/16" |
5" x 5 5/16" |
|
1/3 Pg Vertical |
2 3/8" x 10 1/4" |
3" x 11 1/16" |
2 3/4" x 10 13/16" |
|
1/4 Pg Chkrboard |
3 5/8" x 4 7/8" |
4 1/4" x 5 9/16" |
4" x 5 5/16" |
|
Island |
5" x 7 1/2" |
--- |
--- |
|
Island (Butt to Rule) |
5 1/4" x 7 3/4" |
--- |
--- |
|
2 Page Spread |
16" x 10 1/4" |
16 3/4" x 11 1/16" |
16 1/2" x 10 13/16" |
|
--- |
Gutter Bleed 16 x 10 |
--- |
|
|
1/2 Horizontal Spread |
16" x 4 7/8" |
16 3/4" x 5 9/16" |
16 1/2" x 5 5/16" |
Live matter safety - leave 3/8" from all trim edges. Gutter safety for type - 1/8" from each side of spread center.
Page Dimensions for Ty Pennington At Home
|
All Sizes Are Width Times Depth |
NON BLEED |
BLEED |
TRIM SIZE |
|
Full Page |
7 3/8" x 10" |
8 5/8" x 10 3/4" |
8 3/8" x 10 1/2" |
|
2/3 Page Vertical, 2 Col |
4 3/4" x 10" |
5 3/8" x 10 3/4" |
5 1/4" x 10 1/2" |
|
1/2 Page Horizontal, 3 Col |
7 3/8" x 4 5/8" |
8 5/8" x 5 1/4" |
8 3/8" x 5 1/8" |
|
1/2 Page Vertical, 1-1/2 Col |
3 3/8" x 10" |
4 1/4" x 10 3/4" |
4 1/8" x 10 1/2" |
|
1/2 Page digest |
4 3/4" x 7" |
5 3/8" x 7 1/2" |
5 1/4" x 7 3/8" |
|
1/3 Pg Chkrboard |
4 3/4" x 4 7/8" |
5 1/4" x 5 9/16" |
5" x 5 5/16" |
|
1/3 Pg Square, 2 Col |
4 3/4" x 4 5/8" |
5 3/8" x 5 1/4" |
5 1/4" x 5 1/8" |
|
1/3 Pg Vertical |
2 3/8" x 10" |
3 1/8" x 10 3/4" |
3" x 10 1/2" |
|
1/4 Pg Vert |
3 3/8" x 4 5/8" |
--- |
--- |
|
1/6 Page Vertical |
2 3/8" x 4 5/8" |
--- |
--- |
|
2 Page Spread |
15 3/4" x 10" |
17" x 10 3/4" |
16 3/4" x 10 1/2" |
|
1/2 Horizontal Spread |
15 3/4" x 4 5/8" |
17" x 5 1/4" |
16 3/4" x 5 1/8" |
Live matter safety - leave 3/8" from all trim edges. Gutter safety for type - 1/8" from each side of spread center.
Woman's Day SIP Produciton Specs
Kitchen & Baths Production Specs
Ty Pennington At Home Production Specs

, a division of Lagardère SCA